Child obesity campaigners in row over new report’s lack of teeth

From the Guardian

A row has broken out over publication of a major report into child obesity, which campaigners claim has been derailed by the food industry after it dropped tough curbs on the advertising of junk food.

Representatives of four food and obesity campaign groups refused to sign up to the final version of the Centre for Social Justice report, ‘Off the Scales’  which was funded by the supermarket chain Asda and formula milk company Danone.

In a letter published in the Guardian, the four complain that the CSJ “allowed this to become a report for the industry, by the industry and at the expense of the health of our children”.

Those who quit were Rosie Boycott, chair of the London Food Board, Myles Bremner, former director of the School Food Plan, Anna Taylor, executive director of the Food Foundation and Dan Parker, founder of Living Loud.

They say recommendations in the draft would have included a ban on the advertising of junk food on television before 9pm, a ban on the use of cartoon characters in advertising and the end of sports sponsorship, as happened with McDonald’s at the London Olympics.

All are measures backed by obesity campaigners which were not included in the government’s obesity plan last year

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